Stanford Business School's Knowledgebase Newsletter for November, 2005

nov 16th

good stuff. worth subscribing to, just like knowledge@wharton.

darkstorm, since you complained, here's the same thing with all the glorious images.

---------- Forwarded message ----------

Economists Caution Investors on Hidden Risks of Hedge Funds
High fees, inconsistent data, and difficult-to-understand risks are reasons for individual investors to avoid or minimize their investments in hedge funds, cautions a new report from 32 senior financial economists, including three from Stanford. [Details]

Franchisers Protect Their Brands
Companies that spend heavily on advertising to build their brand’s reputation own a higher percentage of franchise outlets representing that brand, according to recent research. [Details]

Nonfinancial Data Can Predict Future Profitability
Looking at customer relationship metrics in conjunction with other financial measurements can produce a better forecast of financial profitability for the coming year than financial metrics alone, says accounting Professor Madhav Rajan. [Details]

How to Get Users to Adopt Computer Security Patches
Some computer users continue to take chances by not downloading programs to stave off hackers. The best way to get them to join the war against computer viruses is for software producers to create reliable, easy-to-use programs and make them easily accessible to users. [Details]

Offshoring Challenges for Promoting Managers Globalization is having a visible impact on corporations by creating challenges to promotion and building top management teams, says Ian Davis, managing director of McKinsey & Co. [Details] The Finer Points of Brand Building Visa’s head of global brand marketing describes the hard work and sheer luck involved in building an enduring global brand. [Details] Personal Privacy and RFIDs In the future, personal activities could be tracked through objects designed with radio frequency identification technology (RFID). Jackson Library has compiled a collection of articles on this subject. [Details] MORE STORIES Business Websites of Interest [Details] World Bank Report on Asia Alternative Energy Program [Details] International Symposiums Sponsored by Executive Education March 29 in Hong Kong; March 31 in Tokyo.[Details] Questions? Comments? Contact us at: stanfordknowledgebase @gsb.stanford.edu 518 Memorial Way Stanford, CA 94061 (650) 723-3157

Advice from the Google Gurus Larry Page and Eric Schmidt of Google offer tips to entrepreneurs, or those hoping to found new companies. [Details] What Are They Reading? Jackson Library tracks current popular business books. [Details] How Everyday Things are Made This website from Stanford’s Alliance for Integrated Manufacturing describes how to make things like motorcycles, wool fibers, and glass bottles, and let’s you test your knowledge. [Details] MORE STORIES Executive Education February 26 - March 10 Executive Program for Nonprofit Leaders [Details] View Other GSB Resources Stanford Business magazine Executive Education Programs Stanford Social Innovation Review Subscribe to StanfordKnowledgebase