apr 2, 2007
this must be a first: an operator saying they did not want a subsidy.
so that means rural india has substantial purchasing power for telecoms (ref. c k prahalad's idea of the fortune at the bottom of the pyramid).
http://www.economist.com/business/displaystory.cfm?story_id=8931851
1 comment:
Interesting snippet Rajeev - but if you want to really understand the number crunching that led to this confidence you may want to look at a couple of presentations put together by Ashok Jhunjhunwala
http://www.tenet.res.in/Publications/Presentations/zip/Emerging%20Wireless%20Technologies-Sep06.zip
http://www.tenet.res.in/Publications/Presentations/zip/LeveragingIndia-Feb06.zip
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