The East India Company, the original global brand, is about to return after a 135-year absence.
Indian entrepreneur Sanjiv Mehta is relaunching the famous East India Company with the opening of a luxury food store in London on Saturday. Mr Mehta hopes the company will once again be a worldwide business force.
Well, what better way to open a new chapter for the future, than for an Indian to take over the reins?
If I were Mehta, I would even expand the brand to luxury tourism - hotels, cruises, etc.
6 comments:
I think its a bad idea. Owned by an indian doesnt make a difference.
He should have let the dead company be.
I hope he is not allowed to trade in india.
“It is the final triumph of a system of domination when the dominated start singing its virtues.”
Wishing all a Happy Independence Day...
Jai Hind. Jai Bharat..
-Sameer
Well, East India Company is no longer the ruler of India. I kind of feel it's like the Tata purchase of Corus or JLR, or Mittal's acquisition of Arcelor.
Dear Rajeev,
Want to share this article about Commonwealth from Business Standard with you :
http://business-standard.com/india/storypage.php?autono=404572
I agree that this is a great idea. Does this mean that the new East India Company can "borrow" and "keep in trust" all the queen's paintings, jewels, and wealth?
Also, will this new company be pushing heroin on the locals? Maybe we can get some angry paki attack dogs to do this since the limeys are responsible for all their suffering.
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